Business Benefits: Totally Lit Trail Fremantle

The City of Fremantle is partnering with the inaugural Totally Lit Festival to deliver Freo’s newest school holiday activation. The Totally Lit Trial: Adventures in the Port City will run from Monday 6 October to Friday 10 October.  

The Totally Lit Trail will see thousands of children and their families exploring the Port City. Participants will begin their journey at Fremantle Town Hall. The little explorers will then follow their trail maps, weaving through the city while collecting magnetic puzzle pieces. Completion of the trail will result in an original artwork by local illustrator Frane Lessac. 

Children will be encouraged to engage with a range of activates along the way, designed and facilitated by partnering businesses. 

Key Information for Businesses:

• Free Ticketed Event: The Totally Lit Trail is free and runs daily from 10am – 2pm.

• Increased Foot Traffic: Expect more visitors from Fremantle and the wider Perth metro.

• Extensive Marketing Campaign: Promoted by City of Fremantle, THIS IS FREMANTLE channels, partners, and the wider business community.

Totally Lit Festival:

Inspired by place, culture, community and story, Totally Lit will activate Fremantle with a program of live literature events and original, immersive experiences for audiences of all ages.

From 26 Sept to 10 Oct, Totally Lit will disrupt familiar expectations in relation to what a literary festival can be by providing bespoke opportunities to engage with writers, writing and storytelling.

How Can Your Business Benefit?

1.    Submit Special Offers or Deals:

·         Have a special offer or deal? The City of Fremantle will market it directly to ticket holders and feature it on the Visit Fremantle website to drive sales.

·         Email your offer to business@fremantle.wa.gov.au

2.    Promote on Social Media:

·         Connect with the event on social media via Visit Fremantle’s Facebook and Instagram pages.

·         Use tags: @visitfremantle #thisisfremantle #totallylittrail.

3.    Update Your Listings:

·         Ensure your business and event listings are up to date on visitfremantle.com.au

·         For updates, email marketing@fremantle.wa.gov.au